You're right, if you can't convert your visitors into sales then you're just wasting your traffic. This is why it is so important to capture their email when they visit your website.

But PPC can be great for that too, as long as you know how much money on avegare you make per subscriber.

Coty Ewens

I feel like there is a scarcity of good marketing today. Good marketing means which can convert the leads into sales. The only marketing that has moved me in the last couple of years is Search Engine Optimization.

I'm glad you liked it.